Waikato-based food manufacturer Prolife Foods has expanded its brand portfolio this month by purchasing Kiwi jam business, Te Horo. Made on a family farm on the Kapiti Coast since 1991, Te Horo jam is a soft set, fruity jam using 100% New Zealand fruit, originating from a history of family recipes. Prolife Foods CEO, Andrew Smith says, “We are delighted to expand our portfolio into the jam business with such a fantastic product made from local New Zealand produce.” “Prolife’s spreads range started with honey and peanut butter last year and Te ... more
The History of Ice Cream in New Zealand: The history of the ice cream industry in this country is fascinating - the product that we all love, in fact was often handicapped through the years by the perception that it was frivolous and non-essential.
From the restrictive, Victorian Sunday trading laws that persisted into the 1950s, to wartime rationing of sugar and milkfat (being prosecuted for having too much cream in their ice cream!), to PM Robert Muldoon's 1979 20% sales tax on ice cream alone. Disowned by the booming dairy industry, at the mercy of the nationalised Town Milk industry, and yet dependent on both for ingredients, ice cream manufacturers had to forge their own path.
Technology, geography, politics, pricing, and archaic legislation were often against them, and eventually they had to work together to survive. The New Zealand Ice Cream Manufacturers Association was incorporated in 1927, and has represented the industry ever since.
So who would have thought, especially from today's perspective, that ice cream would come to be seen as a genuine health food?
Claimed to be "a nutritious food", with "high food content", "properties that represent the finest, invigorating vitamines for the human system", and “extremely valuable … in some of the most serious forms of illness and in convalescence.” In fact, the original company that launched the Tip Top ice cream brand in Wellington in 1935 was called Health Foods Ltd.
At one time, it was proposed that ice cream be distributed free to all New Zealand school children, instead of milk.
And during World War II, it was thought to be so important for morale that mini ice cream factories, ice cream mix, and even ice cream trucks were shipped from New Zealand to our troops fighting in the Middle East and in the Pacific.
Read much, much more in the NZ Ice Cream Manufacturers' Assn's "History of Ice Cream in New Zealand":
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